TZGZ Rebrand
︎Role: Design / Animation
After a successful soft launch in 2019, SYFY needed a fresh brand and visual identity more reflective of TZGZ’s role as an experimental comedy incubator. We were invited to rethink the identity in a way that reflects the amorphous content, and celebrates the nonsensical name.What does it mean? What does it matter?!?!
![](https://freight.cargo.site/t/original/i/063b4d36682e59cb254e442eb17208ce2e6407134b396c07df25b725e4627fc2/TZGZ_Mood-swings_titlecardC_v002.jpg)
![](https://freight.cargo.site/t/original/i/3831a862c44c68f710f86fc8105ab1e64362cc4fce1fe643eaa6242b55f20bf5/TZGZ_Mood-swings_titlecardG_v006.jpg)
![](https://freight.cargo.site/t/original/i/61a21343818e3f083fa59e648cbb0c41295d9eb0ea2461b98c414977b3c0b243/TZGZ_Mood-swings_titlecardE_v002.jpg)
![](https://freight.cargo.site/t/original/i/504895ced40b84bb6a4323b00167fd18fc4b486b055cecd2ad5cfd5097cd4893/LOWER-THIRDS.gif)
![](https://freight.cargo.site/t/original/i/de689062339f13be5a1f4f0cd3adc4b6a589b4a85a6a53f92e79c35293380aca/Textures_02.jpg)